Monday, 10 September 2007
Good Songs Gone Bad in Commercials
Is it just me or is there something fucked up about Blondie's One Way or Another on a Swifer commercial? When that song came out and I thought how fabulous it was, since it so brilliantly captured, obsessive love, to the point of stalking, which frankly every teenage girl (and some adult women who shall remain nameless) can relate to, with such unapologetic confidence. If you would have told me that in twenty years it would be used to portray mopping up dirty floors, I would have said, no fucking way, that would be just wrong. When I was a kid advertisers came up with their own songs and jingles. Some of them were excellent, in fact classics. Just the other day a friend and I spontaneously sang The Big Jim Sports Camper song. Who can forget Rice A Roni the San Francisco Treat? Today it would probably Rice A Roni with some stupid Maroon Five song. The song Venus has been used for lady shavers and body wash. What's next? Nina Hagen for Tampax? Brass In Pocket for credit cards. Any Ideas?
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1 comment:
It hurts me when I see a good song being used on a commercial. I understand why artists do it, especially young bands that can't get any radio play because everything is classic rock or Top 40 shit. It's the only way they can get heard and apparently it can lead to an upsurge in sales. But still, it hurts.
When I heard the Dandy Warhols' song Bohemian Like You being used in a Volkswagen commercial my heart broke. But they made a ton of money and introduced a ton of people to their music.
But what is the Rolling Stones' excuse?
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